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European Marketing Communications Specialist

Apply Now Submit a Referral Job ID REF9474F Date posted 02/23/2024 Address Summit Avenue, Farnborough, England Job Type Full-time

Want to work for a company who protect the consumer whilst also having a highly    commercial focus? ‘We Keep Food Safe’ from physical contaminants, saving lives and reducing waste. 

LOMA SYSTEMS is a premium worldwide manufacturer of inspection equipment, used to identify contaminants and product defects in the food and pharmaceutical industries. LOMA Systems has over 50 years of experience developing and installing Designed to Survive ™ equipment, that delivers on our company purpose to ensure when products leave the factory they are contamination free, to the quality intended and safe for you as the consumer. We pride ourselves in delivering on our commitments, providing high quality technical service and trusted advice to our customers 

Our culture is hands-on

At Loma Systems every individual is encouraged to take the initiative to get things done, and you will have the opportunity to make a real impact. LOMA Systems’ parent company is Illinois Tool Works (ITW), a fortune 250 diversified industrial manufacturer of value added consumables and speciality equipment. ITW live by a philosophy of autonomy and a decentralised culture. This unique relationship means Loma systems can offer a personalised experienced to each and every employee, whilst offering the career progression and stability that comes from working for a larger organisation. 

At Loma and ITW we leverage the 80:20 principle in everything we do. We are serious and focused on improving food and pharmaceutical safety, but know that they best way to achieve this is through employing a positive mindset and have a one team culture. If you have a proactive approach and want to make an impact, we want to hear from you. 


You will be responsible for creating and executing a regional marketing communications plan, primarily focused on lead generation. You will implement and drive a variety of projects across different channels, including Events, Advertising & PR, Digital Campaigns (incl. online ads, PPC), and Social Media.  Lead/ROI tracking, reporting, and accounting are all part of this role. 

Responsibilities:

  • Plans and executes a regional marketing communications plan.
  • Promotional & lead generation focus across multi-channel (Events, Webinars, Ads, PR, Social Media, Digital Campaigns, Digital PPC / Landing Pages/ Online ads, copywriting).
  • Localises central content/plans.
  • Aims to maximise return on investment by ensuring effective spend leads to quality lead generation. 
  • Organise and lead local employee communication and engagement events as well as charity events to support a strong employer brand and company culture.
  • In addition to the duties listed above, the position holder must carry out tasks assigned by their supervisor that are essentially related to their duties.

Qualifications:

Essential:

  • Solid experience of industrial marketing principles, programs and techniques and how they are used to generate leads and build brand awareness.
  • Developed capability in Adobe Creative Suite (Photoshop, In-Design, Premiere Pro, etc.) and a demonstrable technical proficiency for using and learning software tools, such as Microsoft Office (PowerPoint, Excel), CRM, modern web CMS, Google Analytics and other marketing tools.
  • Must be detail-oriented, have exceptional time and business process management skills and be able to prioritize in a constantly changing environment
  • Experience in international, multi-cultural environments
  • European Language skills - (French, German, Dutch, Polish)
  • Ability and willingness to travel domestically and internationally on a regular basis as required.
  • A role model of Loma’s behaviours (Hands-on, One Team, Positive Mindset, Delivering on our Commitments, Taking the initiative)
  • This role is suitable for a creative and self-directed, highly-motivated person who effectively works with regional management to deliver on the plan to grow the business..

 What you can expect:

  • Competitive Salary
  • Generous Company Pension
  • Discount Platform saving employees £000s per year.
  • 25 Days Holiday per year
  • 1 Paid Charity Volunteering Day per year
  • Cycle to Work Scheme
  • Work Place Nursery Benefit
  • Gym Discounts
  • Phone Discounts
  • Technology Savings
  • Eye Care Vouchers
  • Flu Jabs
  • Death in Service Benefit
  • Long Term Disability Benefit
  • Enhanced Sick Leave
  • Enhance Parental Leave
  • Training & Development
  • Great Company Culture
Apply Now
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