ITW (NYSE: ITW) is a Fortune 200 global multi-industrial manufacturing leader with revenues totaling $14.1 billion in 2019. The company’s seven industry-leading segments leverage the unique ITW Business Model to drive solid growth with best-in-class margins and returns in markets where highly innovative, customer-focused solutions are required. ITW’s approximately 45,000 dedicated colleagues around the world thrive in the company’s decentralized and entrepreneurial culture.

LOMA Systems, an ITW Company, is the world's leading engineering and manufacturing company specializing in metal detection, X-ray inspection, checkweighers, combination systems and more for the pharmaceutical, packaging and food industries - all Designed to Survive®

Just about any product you will have bought in a supermarket has to be checked to ensure it is free from contamination (i.e. metal, glass, stone, plastic) and is to the quality intended. LOMA Systems’ equipment is installed in many food production facilities around the world to protect us as consumers. You will get exposure to an industry you did not even know existed! 

The Marketing Communications Manager, North America role will lead and champion all marketing activities for North America. The role has the primary responsibility to create, develop and execute marketing plans in line with Loma’s global and regional strategies to advance Loma’s market position and stimulate leads/opportunities ready for conversion. This position reports directly to the North America Business Unit Manager and functionally to Loma’s Global Marketing Manager.

This is a great opportunity for a self-directed, hands-on, outgoing, and passionate marketing professional, ready for their next challenge in the Food Manufacturing Industry!  

This position is located out of the Loma HQ office in Carol Stream, IL.

Responsibilities:

• Generate and lead marketing communications campaigns for new product launches, targeted market segments, partnership arrangements, branding opportunities, etc. for the North American market.
• Build brand equity and awareness based on a developed market understanding, including customers and competitors, by means of a targeted, consistent, and resonant message to the market.
• Develop creative and compelling content across a variety of channels (digital and offline) that increase brand awareness and visibility, drives lead generation and enhances audience engagement.
• Create, lead, results-measure and report North American marketing and promotional activities, with a clear lead generation focus, which includes:
  • Collateral development, content marketing, and creation of communication campaigns
  • Execution of digital campaigns that target and nurture opportunities
  • Creation of documentation that improves sales and service effectiveness
  • Organizing and championing Loma at events and networking opportunities
  • Appropriate content creation and copywriting for online and print
  • Creating and managing PR and contributing to social media
• Gather and analyze market information (customer, industry and competitor) to identify and quantify trends that contribute to increased differentiation of Loma through continuing product and service development.
• Ensure the organizational effectiveness of the North American marketing organization.
• Liaise with Loma UK on product regionalization needs for the North American market where such localization needs can be supported.
• Contact customers as part of a ‘voice of the customer’ campaign and build customer reference lists and case studies.
• Organize and lead employee engagement events as well as charity events to help unify the company and staff.

Essential:

• Bachelor’s degree in Marketing, Communications, Business Administration or related field required. 
• Minimum 5 years of progressive experience in B2B Marketing, Product Management or similar discipline.
• Outstanding oral and written communication skills, with an ability to distil technical information into clear customer communication.
• Outgoing and strong interpersonal skills, with recognized ability to proactively and quickly build and nurture relationships at all levels.
• Ability to foster buy-in from key stakeholders and mobilize activities around key strategies.
• Enthusiastic, resourceful, motivated and committed.
• Capable of effectively managing priorities and time when provided multiple projects, of varying magnitude, with firm delivery dates.
• Knowledge of industrial marketing principles, methods and techniques.
• Ability to analyze and solve problems and foster a cooperative work environment.
• Experience of managing and motivating people.
• Skill in budget preparation and financial management.
• Ability to understand the company’s sales tools including product design guides, Metal detector, Checkweigher, and X-ray and technical applications.
• Willingness for travel across North America (up to 20%) with occasional international travel.
• Demonstrable technical proficiency in software tools such as Microsoft Office, CRM, modern Web CMS, Google Analytics or Social Media Platforms.

Desirable

• Master’s degree preferred.
• Experience within food production industry.
• Technical Electronic Engineering understanding.

Loma Systems, an ITW Company, is an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.

If you are a qualified individual with a disability and are unable or limited in your ability to use or access the online application system process due to your disability, please call the Loma Human Resources Dept. at (630) 240-9571 to request assistance. No other requests will be acknowledged.